Join us

Apply to become a Pupwell Partner

Partner Perks & Program Details

  • 15% Commission: Earn 15% net commission on every purchase generated through your link or code. The sky is the limit!
  • 15% Off for Your Community: Your followers receive a custom 15% discount code.
  • Gifted Products: Receive free, curated Pupwell tools based on audience fit and available inventory.
  • Paid Amplification: Top-performing videos may be selected for paid ad spend, dramatically boosting your own account's reach and link traffic.
  • Insider Updates: Free product, early access to product launches, upcoming promotions, restock alerts, and proven content ideas that convert.

What We Expect From You

  • Location: Must be based in the United States.
  • Deliverable: At least 1 high-quality Reel or TikTok delivered within 14 days of receiving your product.
  • Content Standards:
  • Product in Action: Active, practical usage with dynamic B-roll showing the tool at work (no low-effort unboxings or static holds).
  • Stability: Filmed using a tripod, gimbal, or stationary mount (no shaky handheld footage).
  • Crisp Lighting: Filmed in clean natural light (outdoors or adjacent to a bright window).
  • Usage Rights: Pupwell retains the rights to repurpose and run your organic video as paid social ads. (
  • Program Exclusions: No coupon/deal scrape sites, cash-back/rebates, or bidding on Pupwell branded keywords.

FAQs

Once approved, we send you a complimentary Pupwell product tailored to your pet and audience. You create and share video content within 14 days, providing your audience with your exclusive 15% discount code and affiliate link. You earn a 15% commission on all completed sales driven by your referrals.

There’s no cap on what you can earn! Your commission depends directly on the traffic you drive and how deeply your audience trusts your recommendations.

All new creator collaborations start strictly on a gifted product and commission trade basis. This allows us to test mutual fit and visual alignment. Creators who consistently drive engagement and sales are prioritized for paid campaigns and long-term brand ambassador contracts.

Videos that demonstrate how the product solves a grooming or dog-care challenge in real time. We look for crisp natural lighting, stable camera setups, and real grooming action over talking-head or simple unboxing clips.

Commissions are tracked automatically via your affiliate dashboard and paid out monthly on net sales generated via your unique code or link.

Our team reviews your social profiles and portfolio to verify lighting, camera stability, and audience engagement. If your visual style aligns with our current campaign needs, we will reach out with product selection and onboarding steps.

We want to work with partners that:

  • Value premium products that are built to last
  • Desire to save customers time and money
  • Want products that simplify lives
  • Education is king in your store
  • Need customer support reliability
  • Want to offer professional quality
  • Love to support small & women owned businesses (that's us!)

No, while some of our wholesale accounts are also affiliates, they are two different programs. Check out our wholesale page here if you are a professional in the dog industry and interested in becoming a vendor.

As a breeder & groomer, our founder saw a huge need for pup parents not being met: How or why to care for their grooming needs! And it shows- in matted coats, painful grown out nails, vision impaired, infections and frustrated groomers (and owners).

Pup Parents are spending $1000's a year on grooming appointments, with short lived results.

They are accidentally neglecting their pups #1 organ- their skin. Also, their nails, teeth, ears and fur or hair. Not because they don't care, but because they haven't known what to use- or how to use it.

Professional tools haven't been available for Parents, and the ones that are available are cheap, and hurt the dogs- which results in their dogs hating grooming time.

We know you're tight on time- so each product comes with a QR code on the back with an education video for buyers to watch and rewatch.

We can't wait to help you, solve this problem for your customers!

Based outside of SLC, UT. We are a female founded, run and employed company.